Free website designers may be a good place to get ideas and start off visualizing what you want for your small business site but they are far from the right option for most small businesses. There are a few different reasons that free site builders are not optimal for those that are creating their small business website.
For starters, most free site builders are very limited when it comes to the overall design features and what you can do to make your site unique. There are going to be a set number of templates that are not easily modified, a set number of extras that you can add, a certain number and range of fonts, colors, and other options which means that there are only so many different combinations that you can do. This also means that you are going to be limited to what you can do and how your site can look overall.
Another drawback is that more people are going to be using a free service which means that there is a danger that your site can end up looking like other sites which may not be optimal. This means that you site runs the risk of not being as unique as it should be and as special as it can be if you use a website designer that is professional and that can give you more options when it comes to overall design.
Lastly, free designers are not going to give you the support that you need to pull off a successful site. There will of course be a certain amount of basic support but when it comes to the complicated tasks that need to be completed, these site builders are not going to be as hands on and they are not going to provide you with the one on one support and help that you need to get your website off the ground and looking great.
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Overall, though a free site builder can give you ideas, it is not ideal for creating your small business website because it is not going to give you the opportunities that are needed to create a great, in depth, unique site that is going to carry your business. Also, free site builders are not going to give you the amount of support that you need to get a site off the ground and looking great. You also run the risk of a cookie cutter site that does not reflect your goals and your business personality, all things that can be avoided with a professional site designer.